Cdiscount: France's Leading E-commerce Platform Founded in 1998 and headquartered in Bordeaux, France, Cdiscount is a leading e-commerce platform in France. Initially focused on selling second-hand CDs and DVDs, Cdiscount gradually expanded its product lines, now offering a wide range of items including home appliances, furniture, electronics, clothing, and food. Acquisition and Strategic Expansion In 2000, Cdiscount was fully acquired by Groupe Casino, a century-old French retail giant, becoming its subsidiary. Leveraging the parent company's extensive retail legacy and global resources, Cdiscount rapidly expanded its business scope, introducing its own branded products and a third-party seller platform. Operating in 12 countries, it has become a leading cross-border e-commerce platform in Europe. Market Leadership and Consumer Reach Cdiscount holds a prominent position in the French e-commerce market, with over 24 million monthly visits and more than 50 million active users, equivalent to one out of every two French internet users being a Cdiscount customer. The platform supports both self-fulfillment and its own overseas warehousing services, providing sellers with a one-stop European logistics management solution. Business Scale and Global Influence As of 2020, Cdiscount's annual transaction volume exceeded $50 billion, serving over 13,000 third-party sellers and premium global suppliers. Notably, approximately one-third of these sellers are from China, with the platform actively facilitating Chinese manufacturers' entry into the French and European markets. Cross-Border Expansion and Ecosystem Integration In 2014, Cdiscount fully integrated Groupe Casino's cross-border operations, building a comprehensive one-stop ecosystem encompassing logistics, payments, and financial services, providing a seamless trading environment for global sellers. In 2018, Cdiscount strategically partnered with Kiwa Group, a U.S. listed company, successfully expanding into the North American and Australian markets, offering services to more international sellers. In 2020, the platform officially opened to Chinese suppliers, introducing a full range of products including home goods, electronics, clothing, and more. With a focus on high cost-effectiveness and efficient logistics services, Cdiscount quickly gained the trust of international consumers. Global Enabler of Commerce As a global enabler of commerce, Cdiscount not only provides sellers with smart traffic distribution, overseas warehousing support, and supply chain financial services, but also strives to break down regional boundaries, helping brands and small and medium-sized enterprises reach global markets seamlessly. Global Footprint and Technological Leadership Cdiscount's business has expanded to Belgium, Germany, Spain, Italy, Luxembourg, and other European countries. It also has branch offices in Paris, New York, Sydney, Kuala Lumpur, and Nanning, driven by technology and ecosystem synergy. Continuously leading cross-border e-commerce innovation, Cdiscount is committed to providing more efficient and convenient commercial services, empowering global sellers and consumers alike.